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Google My Business (GMB) Claim Your free Listing to Promote your business

Now that things are heating up and summer is upon us, Inspector gadget (me) has been reviewing Google My Business (GMB) new free listing tool. I decided to try it and had my listing up in 30 minutes. It was launched in June 2014. As part of any business’s search engine optimisation (SEO) strategy, it.. read more →

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What is Brand Storytelling?

Pray tell what is brand storytelling? We know telling stories goes back to the dawn of time. Stories have been used to frame cultures and shape societies. Stories provide context and meaning for life, work, relationships, and societal norms. So what is there use in a business context you may ask? Brand storytelling can greatly.. read more →

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7 tips for Acquiring more Email Subscribers

Building your email marketing list is one of your most important assets. So with that in mind, it makes sense to update your list regularly and get as many targeted subscribers as possible onto your list. So how do you do that? Here are 7 tips for getting more subscribers: 1. Offer a super enticing.. read more →

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Advertising Locally For Free

I have investigated how to advertise locally with little or no money. It may not have been an option you have considered. Many people use search engines instead of printed directories or newspapers to search for local services and products, so even local businesses can benefit from having an Internet presence and engaging in online.. read more →

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Understanding Hastags #

I have noticed among business owners that do use Twitter, that they are still not sure on how to use the hashtag. Here is a guide on how to use it #: For starters, spaces are an absolute no-no. Even if your hashtag contains multiple words, group them all together. If you want to differentiate.. read more →

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Content Strategy for Results

I have been investigating creating rich web content as I feel this is critical for the success of your website, blog etc. It is one thing having content, but do you have content that attracts people to your site?. What does content do?, it tells stories by bringing your brands to life, it answers questions.. read more →

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